Pulse Coffee

This 'Creative Use of Paper' project is for a fictional coffee bar called Pulse. It functions as a mailable grand opening announcement for new store locations. The announcement, envelope and business card utilize non-traditional papers including a coffee grounds bag as an envelope, watercolor paper for the announcement for a sophisticated feel and natural coffee filter on both sides for an added texture and authenticity. The front side contains coffee grounds embedded in the announcement under coffee filter so the customer will smell coffee when they open the envelope.